Check Cherry Blog
November 20, 2017
With Millenials increasingly becoming the biggest sector of the global market it's imperative photo booth operators of all generations know how to reach and appeal to them. In fact a recent Deloitte* survey predicted that by 2025, Millennials will account for 75% of the global workforce. So if you haven't already made Millennials part of your marketing strategy then consider this your wake up call! And yes you absolutely need a marketing strategy just for them. The reason being is that Millenials, also known as the Y Generation, are very different to the previous generations so unless you are also a Millenial you're unlikely to intuitively have any clue how to appeal to and reach them effectively.
November 14, 2017
Good news! We just surpassed a milestone here at Check Cherry. Thank you to everyone who helped us get here.Over $1,000,000 in reservations have been booked with the Check Cherry booking platform. We're pretty pumped. A huge thank you to all our customers for helping us reach this point: we're just getting started and can't wait to hit the next milestone.Expect more new features and enhancements in the coming months designed to help grow your business and maximize your earning potential.Are you booking business on Facebook?See how easy it is to add a Book Now button with Check Cherry.
November 8, 2017
Good news! Check Cherry now offers an enhanced version of the electronic signature.We're always looking for ways to make our Photo Booth Software better.When your customers book your services, they will now be required to electronically sign and agree to your Terms and Conditions by typing their name. Check Cherry will track the date of the signature and the IP address of the person signing and display them at the bottom of each invoice.Navigate to an invoice to see a customer's signature.
September 6, 2017
In March 2017, Ross and I attended Photo Booth Expo; it was Check Cherry's first trade show and we wanted to share our experience because we think it will be helpful for others who are considering the next installment in Las Vegas, March 11-14, 2018.Great People, Smooth EventFirst off, we've been to our share of trade shows over the years. Both Ross and I were really impressed with the quality of the people at the event. Everyone was friendly. There seemed to be a high quality of like-minded professionals in one location focused on a similar goal and in my book, that's a recipe for a great trade show.Furthermore, the event was super smooth and well organized.
June 22, 2017
Does your website close business for you? It should. If you're like most photo booth entrepreneurs, you're spending meaningful time getting people to notice your business online. A website is often the first and only chance you have at winning new business. Over the years, I've developed a lot of websites for a number of different businesses as a web developer. This post offers some tips on ways maximize the number of people who pull the trigger and go with your service.1. Invest in a modern website.Appearance matters. Prospective clients will judge the quality of your service based on the look and feel of your website. You don't need anything super fancy or expensive.
June 12, 2017
Generally, event based business entrepreneurs fall into one of two camps: We list pricing on our website for all to see. We stand exposed.We hide our pricing and ask prospective clients to "contact us".I started in the "contact us” camp and did not show pricing.I think there were two main reasons why I chose not to publicly advertise my pricing:I didn't want to miss out on a single lead. There was an underlying fear: if someone were to come to my website, see my pricing and determine I was too expensive, they might not contact me and I might not get a chance to close the deal.I wanted to make sure my customers were happy.
June 7, 2017
It started with a passionI've always had a passion for music and great people. Local Boy, my first company, specializes in DJ and Photo Booths. Others hire us for weddings, schools and private parties. If you're reading this post, you're likely we;; familiar with the business. It's been a great fit for me and I'm really proud of me and the team have accomplished at Local Boy. More events, more busy workHowever, as the business grew, so did the busy work. Such administrative tasks are not my passion and definitely not what gets me out of bed in the morning.