Event Pros - Two Small Changes Will Change Your Contracts

Your no refunds ever policy is probably costing you bookings. Half the contracts we read made every dollar non-refundable. It feels safe and it usually backfires. First, the word deposit. In a lot of places, a deposit reads as refundable. A booking fee or a retainer reads as earned the moment they sign. Same money, very different meaning. Second, instead of no refunds ever, try a tiered refund window. more back if they cancel early, less as the date gets closer. Buyers trust it more and it actually holds up better. Two small changes. We covered both in the breakdown. Check out the link below.