Cherry Picked!

Hand-selected articles, guides, and more from the makers of Check Cherry, designed to help your business grow and flourish.

January 20, 2023 Judd Lillestrand

Mobile Bartending Packages and Pricing

If you're running a mobile bartending business, creating packages is a great way to increase sales because it will make it easier for people to buy. I this article will give you some tips and tricks for crafting the perfect packages for your mobile bartending business. 

Alcohol Not-included

Many mobile bartending businesses will seek a liquor license. As such, the examples in this article assume you are not providing alcohol as part of a mobile bartending package price. Be sure to check the laws of your area to ensure you comply.

Mobile Bartending Package and Pricing Factors

There are several considerations when designing your mobile bartending packages. Depending on your market, you may use any combination of these factors to ensure you are operating profitably and delivering what customers want.

Guest Size

Long wait times is a surefire way to have an unhappy client. To keep wait times reasonable, many mobile bartenders will request estimates for the number of guests for an event. You should provide multiple bartenders for more significant events (75+ people), and offering packages based on the guest size makes a lot of sense.

Length of Event

Knowing how long you'll be working is a key component in estimating costs and supplies. The longer the event, the more you'll need to pay staff working the gig and the more supplies your need for guests.

Indoor/Outdoor Location

It's a good idea to find out if you'll be setting up outdoors or indoors because it may change the requirements. For example, if you need to provide shade and secure a tent for outdoor events. Special accommodations will cost more because you need the equipment and more time to set up.

Travel Fees

Charging travel fees is a common practice for mobile bartender businesses. One will often travel for free within a 25-mile radius and charge a per-mile fee to a venue outside the normal service area.

👉 Tip: Be sure to use a quality mobile bartending CRM like Check Cherry, which include automatic travel fee calculations.

Bar Setup

Your mobile bartending business may have multiple bar setup options. For example, a basic setup that is smaller, easy to transport, yet less impressive will cost less. On the other hand, a horse trailer converted into a bar will command a higher price point. 

Bartender Only

Thre may be times where the only thing a clitn needs is a bartender. A "Bartender Only" package will simply provide staff. The client will provide all the related supplies, alcohol, and bar setup.

Included Supplies

It's a good idea to include basic supplies in each package. Commonly included items are plasticware, ice, mixers, garnishes, napkins, and garnishes.

Standard Mixers

The number of mixers can also be an important part of your packages. Common mixers include Coke, Diet Coke, cranberry juice, orange juice, tonic water, and soda water. This package setup can be great for clients who do not want a set menu but prefer to have a more generic bar experience.

Custom Cocktail Menu

Creating a craft cocktail menu for the event can be an excellent option for premium packages. It will allow you to be creative and demonstrate that your company is a top-tier service provider. 


Upselling clients with additional add-ons is a great way to increase sales. Common add-ons include premium cups, ice, a coffee bar, more mixers, high-top tables, photo booths, party games, and more.

👉 Tip: The best booking software for mobile bartenders will make upselling with add-ons easy.

January 14, 2023 Judd Lillestrand

Highlights From 2022

It's January, and time for our annual recap from the past year. These highlights are helpful for us internally, and we like to share them publicly with our friends, family, and customers.

Overall, 2022 was an excellent year for our business and customer booking volume. In fact, in just one week during December 2022, customer payments collected surpassed the $1,000,000 mark. We thank all of our customers for helping us reach this milestone. We also appreciate everyone who took the time to provide feedback and help improve Check Cherry. Big and small, they all make an impact.

Here's a rundown of the highlights from 2022:

Expense Tracking

One of the more popular additions to Check Cherry in 2022 was the ability to log and track business expenses. Customers can enter booking-specific fees, payments to staff members and even automate recurring expenses for subscription services such as website hosting. Customers who use cash-basis accounting can now generate Profit and Loss Statements and cancel a separate account software subscription such as QuickBooks.

Designs Feature Refreshed

Photobooth entrepreneurs often use our Designs feature to allow their clients to pick an image overlay from a predesigned collection of templates. In 2022, we took all the great customer feedback and improved our offering. The Designs feature is even more flexible, and Design Collections can now apply on a package-by-package basis. This allows new bookings to have the right design options for clients automatically.

We also added a bulk uploading feature for customers who curate their own collections of designs. For those who use third-party services, we added a pubic API and saw two companies in the photo booth template industry integrated with Check Cherry. We appreciate Bespoke Booth and Photo Booth Graphics for marking the integrations happen.

Calendar Improvements

A core feature of any great booking software is the calendar. Last year Check Cherry feature set was improved in several ways. We enhanced our Google Calendar integration, allowing bookings to be synced at the company or staff account level. Our universal calendar format (.ics file) integration was also improved. One can now sync Confirmed Bookings, Proposals, Leads, Blockout Dates, and Staff Time Off. Furthermore, one can even create separate subscriptions for each event type allowing for color coding in the calendar program of their choice.

Reporting Enhancements

We continued improving Check Cherry's reporting features in 2022. One such addition was the "Most Popular Package Report." It's a great way to find out what sells most for the year. There were several smaller enhancements to reporting.

Staff Assignment Features

In 2022, we added more options for assigning staff to bookings. Customers can now configure their account to allow their team members to claim a booking and automatically be assigned or allow team members to request a booking assignment. Such requests require approval by an admin before they are assigned to the booking.

Google Tag Manager

Savvy online marketers leverage advertising and Check Cherry's online booking engine to drive sales and quality leads. Our Google Tag Manager integration opens up the door for collecting data from any ad platform to track the effectiveness of online campaigns. 

Flex Pricing

We consistently received feedback from customers telling us they wanted the option to surcharge based on the booking's location. Common examples include adding surcharges for high-density areas such as downtown Chicago where traffic and parking are meaningful considerations to the profitability of a booking.

Calendar Widget Improved

We've updated the styling of the embeddable Calendar Widget. The new version is a bit more modern and matches the styling of the calendar picker used during online booking.

Tons of smaller stuff

As usual, there were a lot of small changes. From quick bug fixes to workflow improvements. While these more minor changes don't earn a spot on this list of highlights, it's essential to recognize the little stuff that adds up and makes Check Cherry easier and more enjoyable.

Looking at 2023

We're excited about 2023 and the opportunity to continue improving our service. Check Cherry is maturing, and there are still many great ways we plan to improve our service. Thanks again to our customers who continue to support us and provide quality feedback because it allows us to create a company and service we're proud to offer.

August 17, 2022 Judd Lillestrand

Fall Mini Session Ideas [Tips & Tricks]

When fall approaches, there is always an influx of photographers scheduling mini sessions with Check Cherry. That's because the fall is an excellent time for families to capture a magical season which can also serve as the first chance to capture that perfect holiday card photo.

This article will give you inspiration for your upcoming fall mini sessions. Proper planning will help ensure that clients will love your work and book you for more sessions.

Go Outside

Fall mini sessions are best outdoors. Select a place to host your fall mini session that will allow for the full glory of the autumn season to be displayed. Often that means finding a great local park or nature preserve.

Embrace Leaves

Leaves turning new colors represent an iconic image for fall mini sessions. Furthermore, as they fall and settle on the ground, they turn brown, making for beautiful foliage with natural tones.

Tip: Not every city offers a fantastic fall display. Consider buying artificial fall foliage for your photo shoots and use it yearly.

Harvest Season

Providing a variety of fall vegetables will take your photo shoot setup to the next level. Orange pumpkins are great, but you can also include other pumpkin varieties. Squashes are also a great option and will help add more texture.

Bales of Hay

Using hay bales in your setup offers a classic look for fall mini sessions. Hay works great for seating and can also surround your subjects. Consider placing your fall vegetables on top of your hay bales next to your subjects.

Suggested Article: More Mini Session Ideas

Rustic Farm Feel

Fall minis and harvest season go hand and hand. Add a rustic barrel to your scene or perhaps some old wooden crates filled with vegetables. There are many options for creating that rustic harvest look and feel.

Vintage Tractors & Classic Pickup Trucks

We've seen impressive results when photographers incorporate an old tractor or classic pickup truck. Consider finding a photo shoot location that has old inactive already on display.

Location Partnerships

You can often partner with a photo shoot, such as a pumpkin patch. A pumpkin patch might already have many props you want to incorporate into your fall mini sessions. Reach out to them and let them know you want to use their location for a fall mini session. Be prepared to pay a fee for using the site and offer to promote their business to your audience.

Related Article: Mini Session Packages & Pricing

Invest More, Earn More

The more you invest in your fall mini session, the more you'll be able to charge clients. While a complete setup is not required, it can help take your fall mini sessions to the next level and differentiate you from the competition.

Make Scheduling Mini Sessions Easy

Make it easy for people to book mini sessions, and you'll get more business. Use a quality mini session scheduler, like Check Cherry, to allow people to pick a slot, pay a deposit and purchase add-ons online.

August 15, 2022 Judd Lillestrand

Banquet Hall Booking Form [Tips & Tricks]

If you rent out a banquet hall for weddings, parties, and other gatherings, collecting the correct information when a customer wants to book your space and reserve the date is essential to doing the job right.In this article, we'll cover some best practices to help make sure the banquet hall booking form you present to prospective customers has all the information you'll need.Tip: Focus on collecting just enough information to ensure you can close the sale. You can always ask more questions after the customer has committed and paid a deposit.Choice of PackageSelling with packages is a great way to help people understand your offering and simplify your sales process.

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August 2, 2022 Judd Lillestrand

Charging Your Clients Travel Fees [Beginners Guide]

If you travel to provide services to your clients, there is a good chance you've considered implementing travel fees. In this article, we'll cover everything you need to know about travel fees and provide some actionable advice to ensure you're doing it right.What is a travel fee?A travel fee is an additional fee added to your standard pricing. Often, travel fees vary based on the distance one travels. The further one travels, the higher the travel fee. 👉 Use a quality online booking system with travel fees built-in, like Check Cherry, so you can automatically calculate and charge clients travel fees.

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January 10, 2022 Judd Lillestrand

Highlights From 2021

Overall, 2021 was a great year here at Check Cherry: improved market conditions allowed our customers to thrive. While the first quarter was still slow, the rest of 2021 showed substantial booking volume. Around this time last year, revenue collected for our customers was down 54.3% Y/Y. That steep drop was the direct result of the pandemic and canceled events. I'm happy to share revenue collected on the Check Cherry platform is up 294.1% when compared to this time last year.Platform DevelopmentsWe made meaningful progress on improving Check Cherry's online booking software last year. Just like the previous years, we listened to you, implemented customer feedback, and laid the groundwork for more exciting changes to come.

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September 20, 2021 Check Cherry

7 Tips For Better Mini Sessions Flyers

Selling out your mini sessions is key to making them an effective of your photography business. It's also great marketing because it shows people you are in high demand.The first step in selling out your mini sessions is to get the word out to your audience. Often, this means posting advertisements online and sending a flyer via email to past clients. In both cases, this first impression of your mini sessions will make or break them. In this article, we'll cover practical tips for making your mini session flyers more effective so you can book more clients.Promote The LocationYour mini sessions should be convenient for both you and your clients.

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August 23, 2021 Judd Lillestrand

11 Tips For Sending Proposals Clients Will Accept

Sending online proposals can be an attractive way to present your services. Done well, they make it easy for someone to finalize a purchase by signing your contract and paying an initial deposit/fees. With the tips in this article, you'll be able to level up your proposals, so they become a highly effective part of your sales process.👉 Some people refer to proposals as quotes. For the most part, people use these terms interchangeably. 1. Understand your prospect's needs.The first step in presenting a highly effective proposal is understanding the needs and desires of those looking to hire your company.

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August 5, 2021 Check Cherry

Photo Booth Success Story: Angela & Desert Memories Photo Booths

When a sales and marketing pro with 25 years of experience decided to start a photo booth business, she knew the buying process needed to be smooth if her newfound company were to flourish."I first started looking for solutions because I wanted an easy way for my clients to sign contracts and pay.", said Angela Flores of Desert Memories Photo Booths. After using more traditional solutions, she found something that worked well. "Check Cherry does such a great job at making my sales process efficient. I've doubled my business each year (less covid's 2020), and I truly believe Check Cherry played a role in my ability to do so."Angela started Desert Memories Photo Booths in 2017 to service the Tucson and Phoenix photo booth rental markets.

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August 2, 2021 Check Cherry

Wedding Venue Success Story: Zach & Venue APOGEE

When a seasoned entrepreneur wanted to take his event service company to the next level, he knew he needed to find the right system to help along the way. "At the time, I was spending a lot of time sending emails to clients. I came across a video of Check Cherry's automated messaging on social media and decided to sign up for a trial.", said Zach Thomas, CEO of Apogee, an Oregon Wedding & Event Services company. "I attribute a lot of my ability to grow the business to the time I save with Check Cherry. It allows me to focus less on repetitive tasks and more on the bigger picture."Zach has big plans. It's no misnomer he named the company Apogee.

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