A lead form is a contact form you embed on your website. When someone fills it out, their information flows directly into Check Cherry as a lead — ready for you to follow up, send a proposal, or trigger automated messages.
People browsing your website want an easy way to reach out. A lead form lets them send you their event details in a few clicks — no need to find your email or pick up the phone.
Creating a Lead Form
Embedding on Your Website
Go to Manage → Website Integrations, and scroll down to the Website Widget Library:
When you click Get Embed Code, you'll have the option to either get a link or get the code to embed the lead form on your website.
Sharing Forms via QR Code
You can also share your lead forms via QR code. Just click the down arrow next to Preview Form and select Share Link:
What Happens After a Submission
When someone submits your form, the lead appears instantly under Sales → Leads. If you have automated messages configured for leads, the first response goes out immediately — your inquiry gets a reply even if you're at an event.
Editing Forms After Publishing
Once you've published a lead form and added it to your website, you can edit it by going to Manage → Business Settings → Leads, then clicking the down arrow next to the Preview button and selecting Edit Lead Form. The changes take effect immediately on your website.