Why was a lead marked as spam?

When a lead comes in through your lead form, Check Cherry runs it through an automated spam filter. If the submission looks suspicious, it gets flagged and moved to your spam queue instead of your active leads list.

How spam detection works

Check Cherry uses a third-party service called CleanTalk to evaluate incoming lead form submissions. CleanTalk aggregates traffic patterns across a large network of websites to identify behavior that looks like spam — things like known bot IP addresses, disposable email domains, and suspicious submission patterns.

Because the detection is probabilistic, it occasionally flags a legitimate inquiry as spam (a false positive). It's not perfect, but it catches the vast majority of junk before it clutters your leads list.

Reviewing flagged leads

Spam leads are held in a separate queue so you can review them before they're discarded. If a real client's inquiry gets caught by the filter, you can recover it from there.

LeadsSpam
Go to Leads.
Find the flagged lead and open it.
If it looks legitimate, click the Actions button on the Overview of the Lead.
Select Unflag as Spam in the dropdown.
If you're seeing real client inquiries getting flagged regularly, reach out via the chat bubble in the lower right and we can take a look at what might be triggering the filter.

Was this article helpful?

Thanks for your feedback!

Sorry to hear that. Want to chat with our support team?

Chat with us

Last updated June 24, 2026 10:40