How do I switch to my other brand?

If you run more than one brand under the same Check Cherry account, you can move between them at any time. The quickest way is the brand switcher in the corner of your screen.

Most of the time, though, you will not need it. Here is how brands actually work, so you know when switching matters and when it does not.

Your brand is simply the web address you are on

There is no brand mode to turn on, and no active brand saved to your account. Each brand has its own web address, and whichever address you are viewing is the brand you are working in. Switching brands just means loading the same page on a different address, which is exactly what the brand switcher does for you.

This is why the logo, colors, and navigation change when you switch. Those come from the brand attached to the address you are on.

What a brand is for

A brand is a second storefront, not a second account. It gets its own booking link, its own look, and its own set of packages, while everything stays under one login and one subscription.

Businesses usually add a brand for one of these reasons:

  • A second service line. A DJ company that also runs trivia nights, or a photo booth company that also offers officiant services.
  • Different positioning for the same service. A retail rental brand alongside a separate corporate activations brand.
  • A side business that shares your books but needs its own name and booking page.
  • A second location that you want customers to book through its own link. See How do I manage multiple locations? for the alternatives.

Why you rarely need to switch

Check Cherry already knows which brand each booking belongs to, so the right branding follows the work without you doing anything.

  • Your Bookings, Leads, Calendar, Appointments, and reports show every brand together by default. Once you have more than one brand, a Brand filter appears on those pages so you can narrow to one when you want to.
  • When a customer books, the brand is set automatically based on which booking link they arrived on. That brand then decides which packages they are shown.
  • Proposals, invoices, contracts, and emails use that booking's brand, including its logo, colors, contact details, and email signature.
  • Opening a booking or lead that belongs to another brand moves you to that brand automatically. You do not have to switch first.
Because clicking into a booking switches you on its own, the brand switcher is mainly useful for settings work, not for finding or managing bookings.

When you actually do need to switch

Switching matters when you are editing something that belongs to one specific brand:

  • Editing that brand's name, logo, colors, contact info, or email signature.
  • Choosing which packages, add-ons, backdrops, or extras that brand offers.
  • Previewing that brand's booking page the way a customer sees it.
  • Copying that brand's booking link to put on a website.

Ways to switch brands

1. Brand switcher widget

The easiest option on desktop is the brand switcher, which appears in the corner of your screen and on your dashboard. Click it to see all your brands and jump to any one of them. It keeps you on the same page you were already viewing.

2. Direct URL

Each brand has its own web address. You can type or bookmark the address for the brand you want and go straight there.

3. Website Integration page

You can also switch brands from the Website Integration page, which is where each brand's booking links live.

Manage → Website Integration
If you regularly work in more than one brand, bookmarking each brand's address is the fastest way to move between them.

What each brand has of its own

  • Its own booking link and web address
  • Name, address, public email, phone, and website
  • Logo, favicon, and brand colors
  • Email signature and proposal About Us text
  • Invoice and remittance details
  • Social media links
  • The statement descriptor clients see on their credit card
  • Which packages, services, add-ons, backdrops, and extras it offers

Automations, message templates, contract sections, and documents can also be pointed at a specific brand, or left to apply to all of them.

What all brands share

Some things are set once for the whole account and apply to every brand:

  • One login and one subscription, with your plan limits pooled across brands
  • Your bank account and payout destination, and your payment methods
  • Availability, business hours, and blockout dates
  • Travel zones
  • Booking questions and questionnaires
  • Staff and user accounts, which are not restricted to a single brand
  • Time zone and other account settings
Availability is shared. If a date is booked on one brand, it is no longer available on your other brands, and blockout dates apply everywhere. Plan around this if your brands run independently on the same day.
All brands pay out to the same bank account, though each brand can have its own statement descriptor. If you run two separate businesses with different bank accounts, you need a separate Check Cherry account for each. Use the refer-a-friend program for a discount on the second account.
  • Branding covers setting up a brand's logo, colors, and details.
  • How do I manage packages across multiple brands?
  • How do I change the brand on a booking? if something was created under the wrong one.
  • How do I manage multiple locations?
  • How do I remove a brand?

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Last updated July 31, 2026 15:46